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Home » Returning to the basics of storytelling through the lens of pop culture
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Returning to the basics of storytelling through the lens of pop culture

admin By adminMay 7, 2025No Comments4 Mins Read
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There’s no sense of immersion in a TV show worthy of annoying things, with extraordinary storytelling and engaging visuals.

Guelph Humber University (GH U) Media and Communication Research Associate Head and Instructor Mark Tavares share this sentiment and uses pop culture references, including those from television, to induce creativity and fresh ideas among students.

“Students are inspired by the shows they are watching and gain insight into how these filmmaking and storytelling concepts can be applied to their own content creation,” he said.

Recently, Tavares has been overstated on Netflix’s show “Youth.” The program is unique as each episode is filmed in one take. The camera is handed over by the camera operator and clipped to a drone flying to another location. This is the technique that Tavares describes as “extraordinary.” He was very involved with the show and connected with the characters, so he said he couldn’t even pull himself away from television throughout the episode. He discovered that these simple yet effective (although accurate) techniques can immerse the show and allow viewers to connect with the characters.

“The creators chose to create using the one-shot method. Feeling And the intimacy of the characters that truly resonated emotionally with the audience. Watching what happens in real time draws us into the character’s personal space without raw and filtering. Bare Season 1 Episode 7 is another incredible example of one continuous take episode in real time to establish the same chaotic, intense, emotional raw filming. It’s real and human and can also make you feel really anxious. ”

Mark Tavares sits on a blue sofa looking at laptop

Although the Media & Communication Studies Program is not a film school, Tavares said these basic film techniques and storytelling principles can be taught to students who can apply to their own efforts, such as social media and promotional videos. It’s all about going back to the basics: strong storytelling with seductive visuals.

Tavares induces creativity among students and uses these pop culture references to explain classroom concepts. These pop culture references resonate with students taking the Media Production Toolkit class, including Media & Communication Studies student Alexia Panagopoulos.

“My peers and I were grateful for his abilities to give examples that we understand and relate to. All these references were relevant to us, making the class fun, easy to understand, and we found it to have a stronger relationship with the professor,” Panagopoulos said. “We appreciate the integration of pop culture references because it helps students understand the relevance of what they are learning and how it can be used in our careers.”

Furthermore, when examining Tavares’ new favorite show, Adolescence, you may notice that thanks to advances in technology, the show was filmed on cameras that are considered relatively inexpensive for the professional film and television industry. Seeing such a high quality show, filming it like this, using the example of Olivia Rodrigo Music Video Tavares, who was shot entirely on an iPhone, wants students to feel powerfully that they know that creating something great is about skill sets, not technology. In class, he also pointed out the show “The Bear” as another example of pop culture.

And these skill sets can be hone through education at GH of GH. However, it is important to note that camera and storytelling techniques are not all-rounder. According to Tavares, the emphasis is on “creating content that feels authentic and attracts the audience.”

“It’s important to introduce students to things they haven’t seen before. It can help them imagine all the creative possibilities and possibilities of their work,” Tavares said.

For more information about GH of GH’s Media & Communications Research Program, see our latest stories.

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Mark Tavares' poses with arms crossed and the torso is in front of the grey spiral staircase



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