The family's office has long been part of Hollywood's DNA, quietly shaping the most iconic moments and technological advancements. Paramount Pictures is one of Hollywood's first family controlled studios under business Titan Adolph Zukor, developing a vertical integration approach and ambitious films Wings (1927), was the first Oscar winner, gaining the resources and distribution needed to succeed.
The recent David Ellison Param Global Deal is a classic example of private wealth returning to Hollywood as it once again plays a pivotal role in shaping Hollywood's future with a fusion of technology, creativity and flexible capital. Family Offices currently command the financial firepower on par with the world's largest media giant (the Ellison family's net worth is now around $200 billion, which is larger than Comcast's market capitalization and is comparable to Disney), but unlike media giants, family offices can make $1 billion decisions via text based on business and creative instincts.
As the entertainment industry is undergoing a transformation of its overall business model with the emergence of streaming and digital disruption and the changes in consumer behavior, family office capital offers many advantages compared to institutional capital constrained by its nature. Institutional capital includes a complex form, including formal and strict management structures, permitted securities/investment types/investments, limits on timing and duration of investments, management fees and other performance fee requirements, financial metrics that must be met, regulatory compliance and reporting, and voting and approval structures, which can be approved in response to slower leadership and in response to unpredictable outcomes.
Conversely, family offices are generationally agile and not subject to any of those constraints, making them a solid fit for industries that require quick, easy and flexible solutions. Operators who have led an organization to a turbulent market through a quarter of disrupted quarter, fearing that their executive teams will not convey predictable results, or simply not bring about real frustration, creating internal discomfort and leading an organization to a turbulent market through capital, know the burden on creativity.
We witness unprecedented changes in global wealth dynamics, and as a result, the impact of family jobs such as Ellison has skyrocketed. As of May 2024, the Global Family Office Market consists of approximately 4,500 detached house offices (SFOs) and 2,500 multi-family offices (MFOs) that manage assets of $4.77 trillion and $6.65 trillion respectively. However, these numbers only describe the family offices that can be discovered. Many operate carefully, making it difficult to measure true scale. With the total AUM projected to exceed $11.41 trillion by 2026, Family Offices are ready to become an even more dominant force in global finance that impacts everything from venture capital to entertainment industry.
As one of the world's largest family firms, Hollywood is gathering behind Ellison, an investor known for being deeply immersed in the creative process and being talent-friendly. Ellison's production company Skydance Media creates a combination of original and franchise content, demonstrating an artistic commitment to risk-taking and an understanding of storytelling that resonates with global audiences. Dean Devlin, former Ellison collaborator Flyboyhailed him as a “creative first” powerhouse. This founded Skydance to prioritize art over profits. Jeff Shell, who will soon become President of Paramount, described him as someone who places him in a unique position at the intersection of innovation and artistry. Ellison is known for his co-partnerships with filmmakers such as Tom Cruise. Tom Cruise may test the limits of budget-conscious studio executives, but he has paid a big dividend on success.
Ellison is not alone in this shift to impact and capital in Hollywood's family offices. LVMH CEO Bernard Arnault ($154 billion net worth) challenged Hollywood's creative stagnation by launching 22 Montaigne Entertainments, while Pin Family Office ($40 billion net worth) has won a majority of CAA, one of Hollywood's leading talent agencies (he recently launched “Family Office”).
Recent box office successes included the family office capital, which includes a photo of Teddy Schwartzmann's black bear. Working man (No. 1 at the box office), billionaire Stephen Laals' Indian paintbrush; conclave Pope Leo XIV's election exploded in popularity (luck and billionaire insights – you decide). Todd Boehly, co-founder and CEO of Eldridge Industries, took on the bold project through her stake in independent entertainment company A24. Everything is at once anywhere and Whale – You may have never seen the light of day with today's blockbuster-driven studio system, but it has still achieved significant and commercial success. (Boehly's Eldridge Industries also has ownership Hollywood Reporter. ) Similarly, Dan Friedkin's imperative entertainment supported Bankroll Martin Scorsese's $200 million OPUS Flower Moon MurderToday's small studios of gambling dare try.
Some of the most critically acclaimed and culturally significant films of recent decades also exist in the capital, covered in family offices. RATPAC Entertainment, co-founded by Australian billionaire James Packer, is an impressive example. RATPAC investment helped us to take advantage of such films Revenant (2015) and Spy Bridge (2015), both won widespread critics and wiped out the circuits of major awards. Supported by the Korean Lee Family (Samsung), CJ Enm is a testament to how patient Family Office Capital can lift meaningful stories with global resonance. Parasites, Deciding to leaveand Admiral: The flow of roaring sounds. With content budgets approaching $1 billion in 2025, CJ Enm is sure to produce more globally recognized film results.
Equally important are billionaires who feel a meaningful cultural impact on Hollywood investments. Founded by billionaire Jeff Squall, participants media showed how private capital can fuel important narratives and shape culture. SkollBacked Films has received 86 Academy Award nominations and 21 wins. Green Book and Spotlightand like a documentary The inconvenient truthbefore participants stopped the operation in April 2024. Squall has long been defending the Passion Project with one of Hollywood's most creative billionaires, along with George Clooney, Stephen Soderbergh and Matt Damon. Either way, Squall has achieved more from a creative impact-driven film perspective than his previous billionaire — and its legacy deserves celebration. Squall was really Roosevelt's “man man.” [Hollywood] “Arena”, and after his stay in Hollywood, he still has a net worth of over $5 billion remaining, so he still seems confident of a comfortable retirement.
In an age where AI is shaping every industry, Ellison is set up on his own to lead the transformation of Paramount, and his vision of future prospects is already underway. On the investor's phone, he laid out a plan to double his core competencies with a “creative first” mindset. With Oracle's pedigree, Ellison plans to turn the new Paramount (as the merged company is known) into a “high-tech hybrid” that leverages cloud-based production and generation AI, ensuring operational efficiency and creative expression grow to redefine modern filmmaking. Ellison will be tasked with leadership decisions at Paramount Network and CBS. These moves require patient visionary capital that can weather the early days of the inevitable J curve without fear of turning in the face of quarterly pressure.
The rise of Ellison provides Hollywood with much-needed course modifications in an industry where financial engineering often outweighs creative ambitions. Ellison's vision, if realized, could dismantle Hollywood's addiction to safe betting and rekindling a culture of risk-taking and bold decision-making. Chinatown and The Godfather. The merger already cleared by the Securities and Exchange Commission and the European Commission is poised to clear the final hurdles with the Federal Communications Commission. We hope that President Trump and FCC Chairman Brendan Kerr will immediately approve the deal and restore Hollywood's creativity. That way we can all return to the movies.
Greg Seuss has worked with David Steward II's Lion Forge Entertainment, Jonas Family (ZEDGE & IDW), Michael Loeb (Loeb.NYC), Anderson Family and Tony Khan's All-Elite Wrestling.