This article is written by a student writer on the campus of the Casper Libero branch.
After 30 years of fashion shows, edition N59 To celebrate the beginning of a new cycle, we honor the past and everything we are about to come. Celebrating all the bridges spfw Created between tradition and innovation, handmade and digital, local and global. You can expect to see a lot of diversity, innovation and creative DNA next week.
This SPFW begins on April 6th and ends on April 11th. Fashion shows will be held throughout the metropolitan city Sao PauloIt will be done in shopping jk iguatemi, Casa Higienópolis Other external spaces.
When did it start?
It’s all “Phytoervas Fashion“Produced in 1993 Paul Borges And businessman Christiana Arcangeli (Creator of Phytoervas). The event featured nine fashion shows in the warehouse over three days Vila Olímpiain the west side of Sao Paulo, and at this event, an important mark of Brazilian fashion took place. One of them was a classic Alexander Hachovich The first skull pattern paraded.
In 1996, Paul separated from Christiana and launched a new partnership with Mobi shopping,”make”Morbi Fashion Week”. Paul explained that they have different goals, and while Christiana was concerned about the entertainment aspect of the event, he wanted to organize and build the Brazilian fashion industry and create an official fashion calendar.
In 2001, the name was eventually changed to “São Paulo Fashion Week.” Important things that are marked, such as the first sending of an event Ronaldo Fraga‘s Homage to Zuzu Angel.
Edition N59
This edition counts at 17 fashion shows and has names consecrated in the national fashion industry, such as Alexander Hirschkovich. Reno Villa Ventella and Walério Araújo. However, two new brands will also be debuting. Leandro Castro and mnmal.
Leandro is known for its commitment to sustainability. He explores hybrid technology that uses discarded materials to create authentic designs. As the name says, Mnmal is a brand focused on minimalist designs, caring for quality, comfort and unlabeled. We evaluate local producers considering the low environmental impact.
Are you interested? Check out the fashion show calendar on the SPFW Instagram page (@SPFW)!
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The above article was edited by Helena Malff.
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